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Conversion Rate Optimization (CRO)

I turn your existing traffic into more customers, no extra ad spend required. Through structured A/B testing and funnel analysis, I’ve delivered 100%+ lifts in conversion for multi-million-dollar acquisition funnels.

Search Engine Optimization (SEO)

On-page, off-page, and technical SEO built for compounding returns. I’ve grew a recent client’s referring domain profile by 52% and doubled their backlink base. Build long term visibility for your site.

Paid Media Management

Search, social, and display campaigns managed with a performance-first mindset. I’ve overseen $1M+ in monthly paid media spend and managed portfolios of 30,000+ keywords. Get clear ROI on platforms where every penny of ad spend counts.

I’m Ryan hickey

I’m a digital marketing director and CRO specialist who’s driven a $500M deposit lift for a fintech lender, doubled conversion rates for national brands, and managed $1M+/month in paid media without wasting a dollar of it. I help ambitious, mission-driven organizations turn traffic into revenue through sharper SEO, smarter A/B testing, and campaigns built on data instead of vibes.

I’ve led marketing for organizations ranging from fast-growing startups to established consumer brands. I’ve helped organizations from non-profits to fintech startups navigate markets where compliance matters as much as performance.

Most marketing “help” gets you more activity: more posts, more spend, more dashboards, more meetings. It doesn’t improve your bottom line.

I run lean, senior-level marketing engagements focused on moving the metrics that actually move your business. Whether that’s organic visibility, cost per acquisition, or conversion rate, every recommendation I make is tied to a number you can track.

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Contact me for a free consultation. I’d be delighted to help you solve your marketing challenges.

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